Cool Brand Media

What’s The Difference Between Google Business Profile & Google Maps?

If you are ready to search for a product or service, the most common place to start is with a search engine: Google. As the number one search engine, Google successfully grabs 95% of mobile traffic. There are other search engines, including Bing and Yahoo!, but Google consistently takes the top spot. Google offers features to help businesses […]

What’s a Google Algorithm Update?

Has your web traffic slowed to a frustrating trickle recently? It may be because Google recently released another update to its algorithm. Google is the most influential search engine in the world by far, and any tweaks made to how it operates have lasting effects that mean your digital marketing and SEO efforts have to be agile and […]